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Tupperware, a 20th-century icon, declared bankruptcy a few days ago. The brand that revolutionized food storage has been overtaken by a fast-changing market, where shifts in consumer habits and new technology left no room for old business models. But how did it come to this?
Ferrero's introduction of Nutella Plant-Based demonstrates how a company can strategically innovate without losing its identity. This case offers SMEs lessons on how M&A transactions can anticipate trends, accelerate growth, and maintain competitiveness in a rapidly evolving market.
In the world of mergers and acquisitions (M&A), accurately valuing a company is crucial for making informed decisions and negotiating fair deals. There are several methods for calculating a company's value, each with its own advantages and limitations. Let's explore the main valuation methods and how we handle them at Winnerge.
